Senior SEO / GEO · open to full-remote (worldwide) or Europe-based roles · open to relocation
I make brands citable by AI search.
Generative Engine Optimization for ChatGPT, Perplexity & Google AI Overviews — built on 8 years of technical and local SEO. This page is itself a GEO reference implementation.
01 — What I do
GEO — Generative Engine Optimization
Entity clarity, Schema.org, llms.txt, passage-level citability. Getting your brand named inside AI answers, not just ranked below them.
Technical SEO
Crawl architecture, Core Web Vitals, programmatic pages at scale, structured data, log-driven indexation.
Local SEO
Multi-location presence, NAP consistency, geo-grid rank tracking, GBP — audited across hundreds of locations.
02 — This site, machine-readable
{
“@type”: “Person”,
“name”: “Damien Martiré”,
“jobTitle”: “SEO & GEO Specialist”,
“knowsAbout”: [“Generative Engine Optimization”, “Technical SEO”, “Local SEO”],
“sameAs”: [“linkedin.com/in/damien-martiré”, /* … */]
}
↳ Live JSON-LD + llms.txt on this domain — I practise what I optimise.
03 — Selected work
Delko — SEO / GEO Manager
2025 → now · national auto-service network (France)A 168-location auto-service network whose local visibility was scattered across inconsistent listings — the classic multi-location SEO problem, at national scale.
- Built a per-location NAP scoring system to measure name / address / phone consistency across every garage, turning a vague “our listings are messy” into a ranked, fixable backlog.
- Ran the local presence audit against official sources (business directory × phone directory × INSEE) to catch the mismatches that quietly sink map rankings.
- Set the GEO direction so the brand’s locations surface in AI-assisted local search, not just the classic map pack.
Beer Galaxy — Owner / Operator
2021 → now · microbrewery directoryA solo-built directory of microbreweries that had to earn organic authority in a niche where the winner is whoever covers the space most completely — a pure programmatic-SEO play.
- Designed the programmatic architecture that turns a structured dataset into thousands of consistent, crawlable pages without thin-content bloat.
- Engineered the entity & Schema.org layer so each brewery, beer and region reads as a clean entity — the same citability work I now do for clients.
- Owned the full loop end to end: data, templates, internal linking, indexation and measurement.
Vortex Solution — Montréal
2019 – 2021 · SEO / SEA project managerAgency side, North America: juggling the SEO and paid-search roadmaps of a large book of clients at once, each with its own goals and constraints.
- Managed SEO & SEA delivery across 30+ client accounts, from technical audits to campaign strategy.
- Learned to translate SEO work into outcomes stakeholders actually care about — the habit this very page is built on.
- Built the multi-account, multi-market muscle that scales to a 168-location brand today.